As of spring 2022, Netflix remained the leader in the subscription video-on-demand market in the Nordic countries, with a market share of ** percent. However, the streaming service's market share has declined in recent years as competition has significantly grown.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Mediavision (Sweden). (October 13, 2022). Market share of subscription video-on-demand (SVOD) services in the Nordic countries in selected years from 2013 to 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/731933/market-share-of-svod-services-in-the-nordics/
Mediavision (Sweden). "Market share of subscription video-on-demand (SVOD) services in the Nordic countries in selected years from 2013 to 2022." Chart. October 13, 2022. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/731933/market-share-of-svod-services-in-the-nordics/
Mediavision (Sweden). (2022). Market share of subscription video-on-demand (SVOD) services in the Nordic countries in selected years from 2013 to 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/731933/market-share-of-svod-services-in-the-nordics/
Mediavision (Sweden). "Market Share of Subscription Video-on-demand (Svod) Services in The Nordic Countries in Selected Years from 2013 to 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Oct 2022, /statistics/731933/market-share-of-svod-services-in-the-nordics/
Mediavision (Sweden), Market share of subscription video-on-demand (SVOD) services in the Nordic countries in selected years from 2013 to 2022 ÌÇÐÄÆƽâ°æ, /statistics/731933/market-share-of-svod-services-in-the-nordics/ (last visited August 02, 2026)
Market share of subscription video-on-demand (SVOD) services in the Nordic countries in selected years from 2013 to 2022 [Graph], Mediavision (Sweden), October 13, 2022. [Online]. Available: /statistics/731933/market-share-of-svod-services-in-the-nordics/
