The most used over-the-top (OTT) service type in the United States was by far the subscription video-on-demand (SVOD) model, according to nearly in **** respondents to a 2021 survey. Ad-supported content and network direct-to-consumer service followed with over ** percent of people interviewed stating to have used them in the month before the survey.
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Media Play News. (July 19, 2021). Share viewers who used over-the-top (OTT) services in the past month in the United States as of 2021, by type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 22, 2026, from /statistics/717765/ott-households-service-type/
Media Play News. "Share viewers who used over-the-top (OTT) services in the past month in the United States as of 2021, by type." Chart. July 19, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 22, 2026. /statistics/717765/ott-households-service-type/
Media Play News. (2021). Share viewers who used over-the-top (OTT) services in the past month in the United States as of 2021, by type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 22, 2026. /statistics/717765/ott-households-service-type/
Media Play News. "Share Viewers Who Used Over-the-top (Ott) Services in The past Month in The United States as of 2021, by Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 Jul 2021, /statistics/717765/ott-households-service-type/
Media Play News, Share viewers who used over-the-top (OTT) services in the past month in the United States as of 2021, by type ÌÇÐÄÆƽâ°æ, /statistics/717765/ott-households-service-type/ (last visited July 22, 2026)
Share viewers who used over-the-top (OTT) services in the past month in the United States as of 2021, by type [Graph], Media Play News, July 19, 2021. [Online]. Available: /statistics/717765/ott-households-service-type/
