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Share of Lidl customers compared to the population in Germany in 2020, by grocery shopping days

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Source

Release date

November 2020

Region

Germany

Survey time period

2020

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

In the context of the survey, Lidl customers were defined as people who shopped at Lidl six months prior to the survey.

Information on population:
Base: German-speaking population 14 years of age and older.

Information on total sample:
2020:23,138 respondents, projection to 70.60 million people.

Information on the target group "Lidl customers":
12,558 respondents, projection to 37.58 million people.

Further information on methodology available and in the .

Citation formats

Lidl customers Germany 2020, by grocery shopping days

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 18, 2020
This data show the results of a survey of Lidl customers in Germany regarding their grocery shopping days in 2020. That year, around ** percent of consumers who shopped at Lidl six months prior to the survey stated they shopped for groceries on Mondays (store not necessarily Lidl). Among the population, roughly ** percent responded the same way. The base for the survey was the German-speaking population aged 14 years and older.
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