This data depict the results of a survey of Lidl customers in Germany regarding their favorite sweet bread spread, jam and preserve brands in 2020. That year, around ** percent of consumers who shopped at Lidl six months prior to the survey stated that they ate Nutella in the last four weeks. Among the population, roughly ** percent responded the same way. The base for the survey was the German-speaking population aged 14 years and older.
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VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). (November 18, 2020). Leading sweet bread spread, jam and preserve brands among Lidl customers compared to the population in Germany in 2020 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). "Leading sweet bread spread, jam and preserve brands among Lidl customers compared to the population in Germany in 2020." Chart. November 18, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). (2020). Leading sweet bread spread, jam and preserve brands among Lidl customers compared to the population in Germany in 2020. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse). "Leading Sweet Bread Spread, Jam and Preserve Brands among Lidl Customers Compared to The Population in Germany in 2020." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Nov 2020, /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/
VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse), Leading sweet bread spread, jam and preserve brands among Lidl customers compared to the population in Germany in 2020 ÌÇÐÄÆÆ½â°æ, /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/ (last visited July 27, 2026)
Leading sweet bread spread, jam and preserve brands among Lidl customers compared to the population in Germany in 2020 [Graph], VuMA (Arbeitsgemeinschaft Verbrauchs- und Medienanalyse), November 18, 2020. [Online]. Available: /statistics/715749/lidl-customers-favorite-jam-preserve-brands-germany/