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Share of people who shopped online in Denmark from 2016 to 2019, by webshop

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Source

Release date

March 2020

Region

Denmark

Survey time period

2019

Number of respondents

1,245 respondents

Method of interview

Online survey

Supplementary notes

Original survey question: "Hvilke af følgende netbutikker har du handlet, i løbet af 2019?"

Citation formats

Purchasing online in Denmark, by webshop 2016-2019

Published by
Yihan Ma,
Mar 26, 2020
Zalando was the most preferred webshop among Swedes from 2016 to 2019, with a constantly increasing share of online consumers, reaching 40 percent in 2019. That year, 20 percent of Swedish online shoppers had used Amazon and 18 percent had used E-bay for internet purchases.
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