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Which aspects of your trips are significantly influenced by what is posted on social media sites?

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Source

Release date

November 2016

Region

United States

Survey time period

September 15 to 24, 2016

Number of respondents

1,721 (Millennials: 382) (Gen X: 410) (Baby Boomers: 928)

Age group

19 years and older

Special properties

travelers who have taken at least one trip 50 miles or more away from home, with a two night stay, in the past two years

Method of interview

Online survey

Supplementary notes

Millennials aged 19-35
GenX aged 36-51
Baby Boomers aged 52 years and up.

Citation formats

Select aspects of travel influenced by social media in the U.S. 2016, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 28, 2017
This statistic shows the select aspects of travel influenced by social media in the United States in 2016, by generation. During the survey, ** percent of Millennials stated that their hotel choice was significantly influenced by posts on social media.
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