defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."
The source does not provide an exact publication date. Date given here is the day of data access.
Citation formats
Beer brand competitiveness index in South Korea 2025
According to the 2025 National Brand Competitiveness Index of beer brands in South Korea, Terra manufactured by HiteJinro ranked first, with a brand competitive index measuring 79 out of 100.
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JoongAng Ilbo (The Central Times). (May 25, 2025). National Brand Competitiveness Index of beer brands in South Korea in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/667675/south-korea-beer-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of beer brands in South Korea in 2025." Chart. May 25, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/667675/south-korea-beer-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2025). National Brand Competitiveness Index of beer brands in South Korea in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/667675/south-korea-beer-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Beer Brands in South Korea in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 May 2025, /statistics/667675/south-korea-beer-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of beer brands in South Korea in 2025 ÌÇÐÄÆƽâ°æ, /statistics/667675/south-korea-beer-brand-competitiveness-index/ (last visited July 24, 2026)
National Brand Competitiveness Index of beer brands in South Korea in 2025 [Graph], JoongAng Ilbo (The Central Times), May 25, 2025. [Online]. Available: /statistics/667675/south-korea-beer-brand-competitiveness-index/
