Released date is the date of access. defines the National Brand Competitiveness Index as an "index of brand competitiveness measured and quantified as a weighted sum of brand awareness, image, and relationship formed through marketing activities conducted by enterprises."
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Bank brand competitiveness index in South Korea 2024
According to the National Brand Competitiveness Index of banking brands in South Korea in 2024, Shinhan Bank and KB Kookmin Bank ranked first together, with their brand competitiveness index measuring 76 out of 100.
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JoongAng Ilbo (The Central Times). (August 4, 2024). National Brand Competitiveness Index of bank brands in South Korea in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/666744/south-korea-bank-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of bank brands in South Korea in 2024." Chart. August 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/666744/south-korea-bank-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). (2024). National Brand Competitiveness Index of bank brands in South Korea in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/666744/south-korea-bank-brand-competitiveness-index/
JoongAng Ilbo (The Central Times). "National Brand Competitiveness Index of Bank Brands in South Korea in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Aug 2024, /statistics/666744/south-korea-bank-brand-competitiveness-index/
JoongAng Ilbo (The Central Times), National Brand Competitiveness Index of bank brands in South Korea in 2024 ÌÇÐÄÆƽâ°æ, /statistics/666744/south-korea-bank-brand-competitiveness-index/ (last visited July 29, 2026)
National Brand Competitiveness Index of bank brands in South Korea in 2024 [Graph], JoongAng Ilbo (The Central Times), August 4, 2024. [Online]. Available: /statistics/666744/south-korea-bank-brand-competitiveness-index/
