In the fiscal year 2025, Macy's Inc. spent approximately 1.12 billion U.S. dollars on advertising, roughly the same amount when compared to the previous year. As a percentage of net sales, ad spend in 2025 represented approximately five percent.
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Macy's. (March 27, 2026). Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2025 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/622168/macys-ad-spend/
Macy's. "Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2025 (in billion U.S. dollars)." Chart. March 27, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/622168/macys-ad-spend/
Macy's. (2026). Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2025 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/622168/macys-ad-spend/
Macy's. "Macy's Inc. Advertising Spending Worldwide in The Fiscal Years from 2014 to 2025 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Mar 2026, /statistics/622168/macys-ad-spend/
Macy's, Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2025 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/622168/macys-ad-spend/ (last visited July 16, 2026)
Macy's Inc. advertising spending worldwide in the fiscal years from 2014 to 2025 (in billion U.S. dollars) [Graph], Macy's, March 27, 2026. [Online]. Available: /statistics/622168/macys-ad-spend/
