| Characteristic | Facebook engagement rate* |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
November 2014
Region
Italy
Survey time period
October 30, 2013 to October 30, 2014
Supplementary notes
* Facebook engagement rate is calculated as daily likes, comments and shares divided by the total number of fans. It is used to measure a brand’s effectiveness at engaging their audience.
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