
| Characteristic | Number of users in millions |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Release date
July 2025
Region
China
Survey time period
June 2025
Supplementary notes
*Users of micro-dramas were counted in the video segment. Live-streaming users include those of live commerce, sports, reality shows, gaming, and concerts.
**Travel booking includes the booking of travels, hotels, train tickets, and flight tickets.
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