* 2014 W3 = 2,001, 2015 W1 = 2,003, 2015 W2 = 2,000, 2016 H1 = 2,000. ** Wave 1 (2014 W3) ran September to December 2014, Wave 2 (2015 W1) ran January to April 2015 and Wave 3 (2015 W2) ran May to August 2015 and Wave 5 (2016 H1) ran January to June 2016. *** Wave 4 (2015 W3) report was not available; in 2016, the survey moved to a 6-monthly reporting cycle.
Citation formats
Snapchat usage penetration in the United Kingdom (UK) 2014-2016
This statistic presents the penetration of Snapchat usage by connected consumers in the United Kingdom (UK) from 2014 to 2016. As of the latest survey wave, ** percent of connected consumers reported using Snapchat.
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MediaTel. (September 30, 2016). Penetration of Snapchat usage among connected consumers in the United Kingdom (UK) from 2014 to 2016 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/515607/connected-services-snapchat-usage-penetration-uk/
MediaTel. "Penetration of Snapchat usage among connected consumers in the United Kingdom (UK) from 2014 to 2016." Chart. September 30, 2016. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/515607/connected-services-snapchat-usage-penetration-uk/
MediaTel. (2016). Penetration of Snapchat usage among connected consumers in the United Kingdom (UK) from 2014 to 2016. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/515607/connected-services-snapchat-usage-penetration-uk/
MediaTel. "Penetration of Snapchat Usage among Connected Consumers in The United Kingdom (Uk) from 2014 to 2016." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Sep 2016, /statistics/515607/connected-services-snapchat-usage-penetration-uk/
MediaTel, Penetration of Snapchat usage among connected consumers in the United Kingdom (UK) from 2014 to 2016 ÌÇÐÄÆƽâ°æ, /statistics/515607/connected-services-snapchat-usage-penetration-uk/ (last visited July 21, 2026)
Penetration of Snapchat usage among connected consumers in the United Kingdom (UK) from 2014 to 2016 [Graph], MediaTel, September 30, 2016. [Online]. Available: /statistics/515607/connected-services-snapchat-usage-penetration-uk/
