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In 2025, when purchasing products or services online, more than ** French e-buyers chose home delivery as their preferred e-commerce delivery method, while ** percent opted for Click & Collect. The delivery of parcels to a pick-up point remained popular, used by ** percent of French e-shoppers.

Favorite delivery options

As the most convenient option for the consumer, home delivery remains the favorite among French e-shoppers. Besides choosing a pick-up point for their orders, the possibility to “click & collect” directly in the physical store of the retailer could also be attractive for the consumer, as it tends to entail lower delivery costs. Furthermore, the drive-thru option is also a popular one among French shoppers, particularly used when online grocery shopping. In 2022, almost * billion euros were generated in revenues from drive-thru grocery e-commerce in France.

E-commerce in France

In 2022, e-commerce revenue in France reached nearly *** billion euros, a marked increase from around **** billion euros a decade prior, in 2012. The expansion of the e-commerce market in France came hand in hand with a similar increase in e-commerce user penetration in the country: while only ** percent of the French population bought something online in 2003, that figure increased to ** percent in 2022.