* The source did not specify the date of survey. Data was published in July 2014. ** The source indicates: "370 female and 630 male respondents were polled, out of which 390 were18-34 year-olds, 390 were 35-54 year-olds and 220 were over 54 years old."
Citation formats
Marketing message types for which consumers enable mobile push notifications UK 2014
This survey shows types of marketing messages for which consumers reported enabling mobile push notifications in the United Kingdom (UK) as of 2014. Among consumers, the greatest share reported enabling the mobile notifications for marketing messages about sales promotions, at ** percent of consumers.
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DMA. (July 3, 2014). Marketing message types ranked by share of consumers enabling mobile push notifications in the United Kingdom (UK) in 2014 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/
DMA. "Marketing message types ranked by share of consumers enabling mobile push notifications in the United Kingdom (UK) in 2014." Chart. July 3, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/
DMA. (2014). Marketing message types ranked by share of consumers enabling mobile push notifications in the United Kingdom (UK) in 2014. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/
DMA. "Marketing Message Types Ranked by Share of Consumers Enabling Mobile Push Notifications in The United Kingdom (Uk) in 2014." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Jul 2014, /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/
DMA, Marketing message types ranked by share of consumers enabling mobile push notifications in the United Kingdom (UK) in 2014 ÌÇÐÄÆƽâ°æ, /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/ (last visited August 06, 2026)
Marketing message types ranked by share of consumers enabling mobile push notifications in the United Kingdom (UK) in 2014 [Graph], DMA, July 3, 2014. [Online]. Available: /statistics/313131/marketing-message-types-for-which-consumers-enable-mobile-push-notifications-uk/
