| Characteristic | Share of respondents |
|---|---|
| adidas | 94% |
| Nike | 94% |
| Puma | 90% |
| Reebok | 89% |
| Jordan | 87% |
| Champion | 85% |
| New Balance | 85% |
| Skechers | 85% |
| Fila | 82% |
| Under Armour | 82% |
| Vans | 81% |
| Ralph Lauren | 79% |
| Asics | 64% |
| Lacoste | 61% |
| Lululemon | 60% |
| Brooks Running | 45% |
| Hoka | 39% |
| Saucony | 37% |
| KangaROOS | 33% |
| On Running | 28% |
| Salomon | 28% |
| Mizuno | 27% |
| allbirds | 26% |
| Autry | 20% |
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Source
Source
Release date
May 2025
More information
Region
United States
Survey time period
April 24 to May 14, 2025
Number of respondents
1,249 respondents
Age group
18 to 64 years
Special properties
Residential online population
Method of interview
Online survey
Supplementary notes
During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
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