*Sample size by device: Computer: n=605 Smartphone: n=170
The source provided the following information regarding the data: "The results will under-represent the consumption habits of people who are not online (typically older, less affluent, and with limited formal education)."
Survey question: "You say you access news via a computer, smartphone, tablet, when using that device which of the following news sources have you used in the last week?"
Citation formats
Selected news brand penetration rates in Japan 2013, by device
This statistic shows the news brand penetration by device in Japan. According to a survey conducted early 2013, ** percent of respondents who used computers stated they consumed news from Yahoo.
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Reuters Institute for the Study of Journalism. (June 20, 2013). Selected news brand penetration in Japan as of February 2013, by device [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/
Reuters Institute for the Study of Journalism. "Selected news brand penetration in Japan as of February 2013, by device ." Chart. June 20, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/
Reuters Institute for the Study of Journalism. (2013). Selected news brand penetration in Japan as of February 2013, by device . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/
Reuters Institute for the Study of Journalism. "Selected News Brand Penetration in Japan as of February 2013, by Device ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Jun 2013, /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/
Reuters Institute for the Study of Journalism, Selected news brand penetration in Japan as of February 2013, by device ÌÇÐÄÆƽâ°æ, /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/ (last visited August 03, 2026)
Selected news brand penetration in Japan as of February 2013, by device [Graph], Reuters Institute for the Study of Journalism, June 20, 2013. [Online]. Available: /statistics/262599/selected-news-brand-penetration-in-the-japan-by-device/
