* Forecast. Net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites; including display (banners and other rich media and video) and search; ad spending on tablets is included; excludes SMS, MMS and P2P messaging-based advertising. Numbers may not add up to total due to rounding.
Citation formats
Mobile advertising revenue share of online companies 2015-2018
This statistic presents the worldwide net mobile ad revenue share of selected online companies from 2015 to 2018. In 2016, Google accounted for nearly **** percent of mobile internet ad revenues worldwide. Social network Facebook had a share of **** percent.
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eMarketer. (October 26, 2016). Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 04, 2026, from /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/
eMarketer. "Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018." Chart. October 26, 2016. ÌÇÐÄÆÆ½â°æ. Accessed August 04, 2026. /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/
eMarketer. (2016). Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 04, 2026. /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/
eMarketer. "Worldwide Net Mobile Advertising Revenue Share of Selected Online Companies from 2015 to 2018." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 26 Oct 2016, /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/
eMarketer, Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018 ÌÇÐÄÆÆ½â°æ, /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/ (last visited August 04, 2026)
Worldwide net mobile advertising revenue share of selected online companies from 2015 to 2018 [Graph], eMarketer, October 26, 2016. [Online]. Available: /statistics/260476/worldwide-net-mobile-advertising-revenue-share-of-selected-online-companies/