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Leading organic food brands ranked by brand awareness in the United States in 2025

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Source

Release date

August 2025

Region

United States

Survey time period

June 2025 to July 2025

Number of respondents

1,249 respondents

Age group

18 to 64 years

Method of interview

Online survey

Supplementary notes

During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."

Citation formats

Most well-known organic food brands in the United States 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 2, 2025

Trader Joe's is the most well-known organic food brand in the United States. Headquartered in Monrovia, California, it is recognized by 70 percent of respondents in the U.S. Second on this list is Simply Organic, with a brand awareness of 63 percent, followed by Simply Nature, Newman’s Own and Organic Valley.

For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

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Topics

Organic food market in the U.S. Organic farming in the U.S.Organic food market in EuropeOrganic dairy market in the U.S.Natural and organic cosmetics in the United Kingdom (UK)
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Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

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