The American Customer Satisfaction Index (ACSI) scores on a 0–100 scale at the national level, with 100 being the highest and best possible score. The ACSI is a national economic indicator based on modeling of customer evaluations of the quality of goods and services purchased in the United States and produced by both domestic and foreign firms with substantial U.S. market shares. Subjects of investigation span multiple economic sectors, over 40 industries (including e-commerce and e-business), more than 400 companies, and include several federal or local government services. InterContinental Hotels Group changed its name to IHG in 2021.
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American Customer Satisfaction Index for U.S. lodging companies 2008-2026, by company
Hilton and Airbnb received the highest score of ** out of 100 in the 2026 American Customer Satisfaction Index (ACSI). This was followed by Marriott International, Inc. with a score of **. Meanwhile, the average ACSI score for lodging companies in the U.S. was ** in 2026.Â
Highest-rated brands
The ACSI is an economic indicator used to measure the satisfaction of consumers across the U.S. economy and various industries. According to J.D. Power’s guest satisfaction index, which focuses on American and Canadian guests, Hampton by Hilton was the highest-rated upper mid-scale hotel brands in North America. Hampton by Hilton received a score of ****out of 1,000 on the guest satisfaction score. Regarding luxury hotel brands, the Ritz-Carlton, Waldorf Astoria, and the Luxury Collection were the three best-rated brands in the U.S. in 2025. In that year, hotel guests rated The Luxury Collection with an overall score of *** out of 1,000.Â
Hotel sales revenue
Of the largest hotel brands worldwide, Marriott International Inc. was the leading hotel and resort company worldwide by sales revenue. The company earned over ** billion U.S. dollars in 2025. Meanwhile, MGM Resorts International was the second leading hotel and resort company by sales that year.
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´¡°ä³§±õ®. (April 21, 2026). American Customer Satisfaction Index scores for lodging companies in the United States from 2008 to 2026, by company [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/
´¡°ä³§±õ®. "American Customer Satisfaction Index scores for lodging companies in the United States from 2008 to 2026, by company ." Chart. April 21, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/
´¡°ä³§±õ®. (2026). American Customer Satisfaction Index scores for lodging companies in the United States from 2008 to 2026, by company . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/
´¡°ä³§±õ®. "American Customer Satisfaction Index Scores for Lodging Companies in The United States from 2008 to 2026, by Company ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 Apr 2026, /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/
´¡°ä³§±õ®, American Customer Satisfaction Index scores for lodging companies in the United States from 2008 to 2026, by company ÌÇÐÄÆÆ½â°æ, /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/ (last visited July 28, 2026)
American Customer Satisfaction Index scores for lodging companies in the United States from 2008 to 2026, by company [Graph], ´¡°ä³§±õ®, April 21, 2026. [Online]. Available: /statistics/195102/customer-satisfaction-with-hotels-in-the-us-since-2008/