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Share of respondents who recall seeing an advertisement for the Minecraft video game amid the movie adaptation's release in the United States in 2025

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Source

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Release date

April 2025

Region

United States

Survey time period

February 28 to April 14, 2025

Number of respondents

1,559 respondents

Age group

18 years and older

Supplementary notes

Data based on 4-week moving average.

Citation formats

Impact of the Minecraft movie on the video game ad awareness in the U.S. 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 4, 2025

A survey conducted in the United States before and after the release of "A Minecraft Movie" showed that the movie adaptation's release deeply impacted the video game's ad awareness among all respondents. Ten days after its release, **** percent of parents of children under 18 reported seeing an advertisement for the Minecraft video game, compared to ** percent at the end of February.

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Video game adaptationsVideo game industryBest-selling video games - top publishers and titlesBest-selling video games - top marketsVideo game industry in the United States
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