During the second quarter of 2025, over 76 percent of total live stream watch time hours on Twitch were generated through gaming content. On TikTok, livestreaming was more popular for non-gaming genres, as the platform registered more than 87 percent of its watch hours through non-gaming content. The share of non-gaming content watch hours on YouTube Live was 15 percent.
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Streams Charts. (July 28, 2025). Distribution of gaming and non-gaming watch time on leading streaming platforms worldwide during 2nd quarter 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/
Streams Charts. "Distribution of gaming and non-gaming watch time on leading streaming platforms worldwide during 2nd quarter 2025." Chart. July 28, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/
Streams Charts. (2025). Distribution of gaming and non-gaming watch time on leading streaming platforms worldwide during 2nd quarter 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/
Streams Charts. "Distribution of Gaming and Non-gaming Watch Time on Leading Streaming Platforms Worldwide during 2nd Quarter 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Jul 2025, /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/
Streams Charts, Distribution of gaming and non-gaming watch time on leading streaming platforms worldwide during 2nd quarter 2025 ÌÇÐÄÆƽâ°æ, /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/ (last visited July 29, 2026)
Distribution of gaming and non-gaming watch time on leading streaming platforms worldwide during 2nd quarter 2025 [Graph], Streams Charts, July 28, 2025. [Online]. Available: /statistics/1614486/share-of-hours-watched-for-gaming-and-non-gaming-content-on-streaming-platforms/
