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Leading YouTube influencers in the Philippines in 2024, by number of subscribers (in millions)

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Source

Release date

March 2025

Region

Philippines

Survey time period

2024

Supplementary notes

The source does not provide a publication date. Release date was date accessed. 

Citation formats

Leading YouTube influencers Philippines 2024, by number of subscribers

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 24, 2025

Ivana Alawi was the leading YouTube influencer in the Philippines, with around **** million subscribers in 2024. Ivana is an actress and model, who uploads prank videos, food review, and travels to her vlogs. This was followed Niana Guerrero with around **** million subscribers. 

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Overview

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User behavior

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Social commerce

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Social media advertising

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Leading platforms

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User demographic

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Influencer marketing

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Topics

Social media in the PhilippinesInternet usage in the PhilippinesMobile apps in the PhilippinesStreaming in the PhilippinesCybersecurity and cybercrime in the Philippines
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