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Number of advertising audience of TikTok in the Philippines from February 2022 to February 2025 (in millions)

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Sources

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Release date

February 2025

Region

Philippines

Survey time period

February 2022 to January 2024

Age group

18 years and older

Supplementary notes

Figures refer to potential ad audience aged 18 and above and may not represent unique individuals or match the total active user base.

Citation formats

Advertising reach of TikTok Philippines 2022-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 4, 2025

As of February 2025, there were **** million TikTok users in the Philippines that marketers can reach with ads, indicating an increase from the previous reporting period. TikTok is one of the most used social media platforms among Filipino internet users. 

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Overview

5

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Leading platforms

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User demographic

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Influencer marketing

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Social media in the PhilippinesInternet usage in the PhilippinesMobile apps in the PhilippinesStreaming in the PhilippinesCybersecurity and cybercrime in the Philippines
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Access limited to Free Statistics. Premium Statistics are not included.
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per month, billed annually 1
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