According to a study conducted in 2023 among the most popular iOS mobile apps available on the Apple App Store in the United States, ** percent of apps chose to translate or localize their title when entering into another market in the past year. In comparison, almost ** percent of the leading iOS apps on the U.S. market opted to have their product description translated into the language of the additional markets they were entering. In the examined period, *** over ** iOS apps popular in the U.S. had their subtitles localized for the non-English-speaking markets they entered.
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AppTweak. (April 10, 2024). Metadata translation and localization among the most popular mobile apps in the Apple App Store in the United States in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 19, 2026, from /statistics/1490300/us-ios-title-translation/
AppTweak. "Metadata translation and localization among the most popular mobile apps in the Apple App Store in the United States in 2023." Chart. April 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 19, 2026. /statistics/1490300/us-ios-title-translation/
AppTweak. (2024). Metadata translation and localization among the most popular mobile apps in the Apple App Store in the United States in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 19, 2026. /statistics/1490300/us-ios-title-translation/
AppTweak. "Metadata Translation and Localization among The Most Popular Mobile Apps in The Apple App Store in The United States in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Apr 2024, /statistics/1490300/us-ios-title-translation/
AppTweak, Metadata translation and localization among the most popular mobile apps in the Apple App Store in the United States in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1490300/us-ios-title-translation/ (last visited July 19, 2026)
Metadata translation and localization among the most popular mobile apps in the Apple App Store in the United States in 2023 [Graph], AppTweak, April 10, 2024. [Online]. Available: /statistics/1490300/us-ios-title-translation/
