According to a survey in the second half of 2023, ** percent of Italian consumers stated choosing an aperitif drink when going out based on its price. Additionally, ** percent selected their drink based on staff recommendations.
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NielsenIQ. (June 4, 2024). What influences consumers when choosing aperitif drinks at a bar or restaurant in Italy in 2nd half 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1479344/aperitif-drink-choice-influences-in-italy/
NielsenIQ. "What influences consumers when choosing aperitif drinks at a bar or restaurant in Italy in 2nd half 2023." Chart. June 4, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1479344/aperitif-drink-choice-influences-in-italy/
NielsenIQ. (2024). What influences consumers when choosing aperitif drinks at a bar or restaurant in Italy in 2nd half 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1479344/aperitif-drink-choice-influences-in-italy/
NielsenIQ. "What Influences Consumers When Choosing Aperitif Drinks at a Bar or Restaurant in Italy in 2nd Half 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Jun 2024, /statistics/1479344/aperitif-drink-choice-influences-in-italy/
NielsenIQ, What influences consumers when choosing aperitif drinks at a bar or restaurant in Italy in 2nd half 2023 ÌÇÐÄÆƽâ°æ, /statistics/1479344/aperitif-drink-choice-influences-in-italy/ (last visited July 27, 2026)
What influences consumers when choosing aperitif drinks at a bar or restaurant in Italy in 2nd half 2023 [Graph], NielsenIQ, June 4, 2024. [Online]. Available: /statistics/1479344/aperitif-drink-choice-influences-in-italy/
