Original survey question: "You told us that cost-related factors would [if Q6 = seriously consider, add "potentially"] prevent you from buying or leasing [if Q4 = Yes or No, but I have in the past, "another"; otherwise, "an"] electric-only vehicle if you were to buy or lease a vehicle today. Specifically, which two of the following cost considerations would be most likely to hold you back?"
The optional text in brackets would be added depending on the respondent's answer to the previous questions.
Data from the original survey was collected mostly through web-based methods, and mostly in English, with 172 interviews being in Spanish. Values in this visualization represent a subset of this survey including respondents who said cost-related factors would prevent them from buying or leasing a battery-electric vehicle if they were to buy or lease a vehicle at the time of survey.
Data assigned confidence levels of 95 percent, with +/-1.37 percentage points as a margin of error.
Question is regarding fullly electric vehicles, not utilizing other fuel sources.
Percentages will not add to 100 percent as each respondent could choose up to two choices.
Citation formats
U.S.: cost-related factors discouraging BEV purchase or leasing as of July 2023
For over **** of U.S. consumers, the purchase price was the biggest cost-related hurdle disincentivizing them from buying or leasing a battery-electric vehicle. Nearly **** in 10 respondents highlighted maintenance and repair costs as a disincentivizing factor. In contrast, only **** percent of consumers reported that the possibility of higher state registration fees for electric-only vehicles would make them hold back on the purchase or lease of a BEV.
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Consumer Reports. (July 13, 2023). Self-reported cost-related factors most likely to prevent U.S. consumers from buying or leasing a battery-electric vehicle, as of July 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/
Consumer Reports. "Self-reported cost-related factors most likely to prevent U.S. consumers from buying or leasing a battery-electric vehicle, as of July 2023." Chart. July 13, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/
Consumer Reports. (2023). Self-reported cost-related factors most likely to prevent U.S. consumers from buying or leasing a battery-electric vehicle, as of July 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/
Consumer Reports. "Self-reported Cost-related Factors Most Likely to Prevent U.S. Consumers from Buying or Leasing a Battery-electric Vehicle, as of July 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Jul 2023, /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/
Consumer Reports, Self-reported cost-related factors most likely to prevent U.S. consumers from buying or leasing a battery-electric vehicle, as of July 2023 ÌÇÐÄÆƽâ°æ, /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/ (last visited July 25, 2026)
Self-reported cost-related factors most likely to prevent U.S. consumers from buying or leasing a battery-electric vehicle, as of July 2023 [Graph], Consumer Reports, July 13, 2023. [Online]. Available: /statistics/1476080/cost-related-factors-discouraging-bev-purchase-or-leasing-us/
