A mid-2023 survey conducted in the U.S. found that 69 percent of respondents stated that they chose their subscriptions wisely to control streaming costs. Additionally, 54 percent of consumers reported using free streaming services to reduce costs, while about one in three people interviewed canceled a subscription after watching a TV series.
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LG Ads Solutions. (August 16, 2023). Share of consumers using selected strategies to reduce TV streaming costs in the United States as of June 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/
LG Ads Solutions. "Share of consumers using selected strategies to reduce TV streaming costs in the United States as of June 2023 ." Chart. August 16, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/
LG Ads Solutions. (2023). Share of consumers using selected strategies to reduce TV streaming costs in the United States as of June 2023 . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/
LG Ads Solutions. "Share of Consumers Using Selected Strategies to Reduce Tv Streaming Costs in The United States as of June 2023 ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Aug 2023, /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/
LG Ads Solutions, Share of consumers using selected strategies to reduce TV streaming costs in the United States as of June 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/ (last visited July 29, 2026)
Share of consumers using selected strategies to reduce TV streaming costs in the United States as of June 2023 [Graph], LG Ads Solutions, August 16, 2023. [Online]. Available: /statistics/1459012/consumers-strategies-reducing-tv-streaming-costs-us/