According to a study of iOS users aged 18 and older, TikTok was the most popular mobile video app in the United States in the examined period, with Gen Z users spending on average more than ** hours on the app weekly. While presenting a higher user reach, YouTube ranked second based on time spent on the platform by all participants, amassing *** hours of weekly engagement.
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Measure Protocol. (June 16, 2021). Leading streaming and video apps based on average weekly hours spent per user in the United States as of March 2021, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/
Measure Protocol. "Leading streaming and video apps based on average weekly hours spent per user in the United States as of March 2021, by age group." Chart. June 16, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/
Measure Protocol. (2021). Leading streaming and video apps based on average weekly hours spent per user in the United States as of March 2021, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/
Measure Protocol. "Leading Streaming and Video Apps Based on Average Weekly Hours Spent per User in The United States as of March 2021, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Jun 2021, /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/
Measure Protocol, Leading streaming and video apps based on average weekly hours spent per user in the United States as of March 2021, by age group ÌÇÐÄÆƽâ°æ, /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/ (last visited July 20, 2026)
Leading streaming and video apps based on average weekly hours spent per user in the United States as of March 2021, by age group [Graph], Measure Protocol, June 16, 2021. [Online]. Available: /statistics/1248601/us-streaming-video-apps-active-user-reach-by-age/
