The source did not mention the date of the survey. The date of the survey refers to the release date of the report.
The survey was conducted in two stages. The first survey was conducted among 200 brands and marketers across various industries. The second survey involved around 1,000 social media users.
Citation formats
Frequency of seeing influencer promotions before purchase Indonesia 2023
According to a survey on influencer marketing conducted in Indonesia in June 2023, approximately ** percent of Indonesian social media users stated that they had to see an influencer promote a product or service at least twice before making a purchase. Meanwhile, around *** percent of them would make a purchase after seeing an influencer promote a product or service once.
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MarkPlus. (June 22, 2023). Frequency of seeing an influencer promote a product or service before making a purchase among social media users in Indonesia as of June 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/
MarkPlus. "Frequency of seeing an influencer promote a product or service before making a purchase among social media users in Indonesia as of June 2023." Chart. June 22, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/
MarkPlus. (2023). Frequency of seeing an influencer promote a product or service before making a purchase among social media users in Indonesia as of June 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/
MarkPlus. "Frequency of Seeing An Influencer Promote a Product or Service before Making a Purchase among Social Media Users in Indonesia as of June 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Jun 2023, /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/
MarkPlus, Frequency of seeing an influencer promote a product or service before making a purchase among social media users in Indonesia as of June 2023 ÌÇÐÄÆƽâ°æ, /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/ (last visited July 28, 2026)
Frequency of seeing an influencer promote a product or service before making a purchase among social media users in Indonesia as of June 2023 [Graph], MarkPlus, June 22, 2023. [Online]. Available: /statistics/1454785/indonesia-frequency-of-seeing-influencer-promotions-before-purchase/
