A survey conducted in the second quarter of 2025 in Indonesia revealed search engines were the leading source for brand discovery among Indonesian internet users, as suggested by percent of the respondents. Advertisement on social media followed as the second most popular way to discover a brand among internet users in the country, with ****Â percent of respondents saying so.
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DataReportal, & We Are Social, & Meltwater. (November 5, 2025). Sources used for discovering brands among internet users in Indonesia in 2nd quarter 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1361849/indonesia-brand-discovery-sources/
DataReportal, und We Are Social, und Meltwater. "Sources used for discovering brands among internet users in Indonesia in 2nd quarter 2025." Chart. November 5, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1361849/indonesia-brand-discovery-sources/
DataReportal, We Are Social, Meltwater. (2025). Sources used for discovering brands among internet users in Indonesia in 2nd quarter 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1361849/indonesia-brand-discovery-sources/
DataReportal, and We Are Social, and Meltwater. "Sources Used for Discovering Brands among Internet Users in Indonesia in 2nd Quarter 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 Nov 2025, /statistics/1361849/indonesia-brand-discovery-sources/
DataReportal & We Are Social & Meltwater, Sources used for discovering brands among internet users in Indonesia in 2nd quarter 2025 ÌÇÐÄÆƽâ°æ, /statistics/1361849/indonesia-brand-discovery-sources/ (last visited July 20, 2026)
Sources used for discovering brands among internet users in Indonesia in 2nd quarter 2025 [Graph], DataReportal, & We Are Social, & Meltwater, November 5, 2025. [Online]. Available: /statistics/1361849/indonesia-brand-discovery-sources/
