According to a 2023 survey, ** percent of U.S. consumers reduced their nonessential spending while grocery shopping. Older grocery shoppers seemed to report a higher share of cutting down on nonessential groceries compared to younger shoppers.
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PYMNTS. (December 20, 2023). Share of consumers who reduced their nonessential grocery spending due to increasing prices in the United States as of April 2023, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/
PYMNTS. "Share of consumers who reduced their nonessential grocery spending due to increasing prices in the United States as of April 2023, by generation." Chart. December 20, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/
PYMNTS. (2023). Share of consumers who reduced their nonessential grocery spending due to increasing prices in the United States as of April 2023, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/
PYMNTS. "Share of Consumers Who Reduced Their Nonessential Grocery Spending Due to Increasing Prices in The United States as of April 2023, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Dec 2023, /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/
PYMNTS, Share of consumers who reduced their nonessential grocery spending due to increasing prices in the United States as of April 2023, by generation ÌÇÐÄÆƽâ°æ, /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/ (last visited July 20, 2026)
Share of consumers who reduced their nonessential grocery spending due to increasing prices in the United States as of April 2023, by generation [Graph], PYMNTS, December 20, 2023. [Online]. Available: /statistics/1450896/consumer-nonessential-grocery-spending-cut-backs-generations/
