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Most popular grocery stores among baby boomers in the United States as of Q2 2026

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Source

In cooperation with
Release date

July 2026

Region

United States

Survey time period

Q2 2026

Method of interview

Online survey

Supplementary notes

The source did not provide a specific date of release for this data. The release date is set as the date of data access.
The source defines baby boomers as being born between 1946 and 1964.

Citation formats

Baby boomers' favorite grocery stores in the U.S. as of Q2 2026

Published by
T. Ozbun,
Jul 22, 2026

In the United States, Trader Joe's and Aldi were the most popular grocery stores among baby boomers surveyed in the second quarter of 2026. Both had a popularity of over 66 percent, with Trader Joe's topping the ranking with 69 percent of respondents having a positive opinion of it.

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Overview

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Grocery shopping

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Online grocery shopping

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Sustainable and organic food shopping

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Inflation

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Store selection

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Expenditure

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Topics

U.S. generations: grocery shopping behaviorDemographic developmentFood shopping behavior in the U.S.U.S. Gen Z & millennials: consumer goods and shopping behaviorMillennials
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Always free
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Starter Account

For single users
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