Survey question: "How important is it to you that the products you purchase are sustainably-made/packaged or environmentally-friendly?"
Number of respondents in: Hong Kong - 3,252; Indonesia - 11,099; India - 29,898; Japan - 378; South Korea - 6,235; Malaysia - 10,477; the Philippines - 10,944; Singapore - 5,297; Thailand - 16,838; Taiwan - 11,917; and Vietnam - 3,445.
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Share of consumers who find sustainable consumption important Asia 2023, by country
According to a survey about sustainable consumption conducted by in Asia in December 2023, around ** percent of respondents in the Philippines found environmentally friendly, sustainable production important. In comparison, ** percent of the respondents in Japan were concerned about their purchased products being made or packaged sustainably as of December 2023.
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Rakuten Insight. (January 31, 2024). Share of consumers who find sustainable consumption important in Asia as of December 2023, by country or territory [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/
Rakuten Insight. "Share of consumers who find sustainable consumption important in Asia as of December 2023, by country or territory." Chart. January 31, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/
Rakuten Insight. (2024). Share of consumers who find sustainable consumption important in Asia as of December 2023, by country or territory. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/
Rakuten Insight. "Share of Consumers Who Find Sustainable Consumption Important in Asia as of December 2023, by Country or Territory." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Jan 2024, /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/
Rakuten Insight, Share of consumers who find sustainable consumption important in Asia as of December 2023, by country or territory ÌÇÐÄÆÆ½â°æ, /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/ (last visited August 05, 2026)
Share of consumers who find sustainable consumption important in Asia as of December 2023, by country or territory [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: /statistics/1450602/asia-importance-of-sustainable-consumption-by-country/