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Major channels for buying books in China as of April 2025

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Sources

Release date

April 2025

Region

China

Survey time period

as of April 2025

Number of respondents

10,000+ employed people

Age group

18 years and older

Method of interview

Online survey

Citation formats

Popular book purchase channels in China 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 24, 2025

According to a survey conducted in China released in April 2025, dangdang.com and JD.com were the most popular channels for book purchases, confirmed by over ** percent of respondents. About ** percent of survey participants said they bought books from physical bookstores.

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Book market in ChinaBook market in the U.S.Digital publishing in ChinaMedia industry in ChinaOnline audio in China
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