In 2023, social media was the leading mobile app category in India in terms of consumer spending. The dating sub-genre alone accounted for over ** million U.S. dollars of consumer spending, followed by live video chat. However, it was the media sharing sub-genre that saw the highest growth in consumer spend by *** percent. Meanwhile, streaming apps contributed the third highest consumer spend that year.
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Data.ai. (January 10, 2024). Leading mobile app categories in India in 2023, by consumer spend (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1406642/india-leading-app-categories-by-consumer-spend/
Data.ai. "Leading mobile app categories in India in 2023, by consumer spend (in million U.S. dollars)." Chart. January 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1406642/india-leading-app-categories-by-consumer-spend/
Data.ai. (2024). Leading mobile app categories in India in 2023, by consumer spend (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1406642/india-leading-app-categories-by-consumer-spend/
Data.ai. "Leading Mobile App Categories in India in 2023, by Consumer Spend (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Jan 2024, /statistics/1406642/india-leading-app-categories-by-consumer-spend/
Data.ai, Leading mobile app categories in India in 2023, by consumer spend (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1406642/india-leading-app-categories-by-consumer-spend/ (last visited July 20, 2026)
Leading mobile app categories in India in 2023, by consumer spend (in million U.S. dollars) [Graph], Data.ai, January 10, 2024. [Online]. Available: /statistics/1406642/india-leading-app-categories-by-consumer-spend/
