*Consumers in the U.K., Germany, Turkey, Japan, Singapore, Korea, and China were surveyed between November 6 and November 10, 2020. Consumers in the United States were surveyed between September 23 and September 29, 2020.
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Mobile streaming and TV average session length, by country
According to a 2020 study of TV and video streaming consumers in eight representative country markets, cable TV is still stronger than mobile streaming based on average session length. Consumers in the United States reported spending more than 100 minutes per session watching content via cable TV, and less than ** minutes on their smartphones. By comparison, Chinese consumers reported spending an average of **** minutes on mobile streaming, and less than ** on cable TV.
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Marketing in Asia. (February 23, 2021). Average mobile streaming and TV session length worldwide in 2020, by country (in minutes) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/
Marketing in Asia. "Average mobile streaming and TV session length worldwide in 2020, by country (in minutes)." Chart. February 23, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/
Marketing in Asia. (2021). Average mobile streaming and TV session length worldwide in 2020, by country (in minutes). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/
Marketing in Asia. "Average Mobile Streaming and Tv Session Length Worldwide in 2020, by Country (in Minutes)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Feb 2021, /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/
Marketing in Asia, Average mobile streaming and TV session length worldwide in 2020, by country (in minutes) ÌÇÐÄÆƽâ°æ, /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/ (last visited July 29, 2026)
Average mobile streaming and TV session length worldwide in 2020, by country (in minutes) [Graph], Marketing in Asia, February 23, 2021. [Online]. Available: /statistics/1249651/mobile-streaming-and-tv-session-length-by-country/
