The chart is not accessible to screen readers. Please switch to the table view to access the data.
Advertisement
Advertisement
Market share of leading toy types in China in 2023
Share of toy market in China 2023, by material
In 2023, plastic toys dominated China's toy industry, with a market share of over ** percent. It was followed by plush toys, which took up ** percent of the market.
Log in or register to access precise data.
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 99 users
Talk to sales for pricing
- Free + Premium Statistics
- Reports
- Market ÌÇÐÄÆƽâ°æ
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Other statistics that may interest you Toy market in China
Trade
6
- Premium Statistic Toy and game leading exporters worldwide 2024, by country
- Premium Statistic Export value of toys from China 2014-2024
- Premium Statistic Export value of toys from China 2024, by end market
- Premium Statistic Import value of toys and games to China 2017-2023
- Premium Statistic Share of import value of toys and games to China 2023, by exporter
- Premium Statistic Monthly toy exports from China 2024-2025
Retail
5
- Premium Statistic Toy retail sales China 2017-2025
- Premium Statistic Toys & games market revenue in China 2018-2029, by segment
- Premium Statistic Toys & games market revenue share in China 2019-2027
- Premium Statistic Fastest-growing offline channels in toy sales among toy sellers China 2023
- Premium Statistic Share of toy market in China 2023, by material
Pop toys and collectible toys
5
- Premium Statistic Turnover of Pop Mart 2018-2025
- Premium Statistic Market size of art toys in China 2020-2030
- Premium Statistic Trading card industry market size in China 2019-2029
- Premium Statistic Share of pop toy market in China 2022, by brand
- Premium Statistic GMV of Top Toy stores of Miniso in China H2 2021-2024
Consumer behaviors
3
Online sales
3
Toy building blocks
4
- Premium Statistic Market size of building bricks in China 2017-2025
- Premium Statistic Breakdown of the online building block market in China Q1 2022-Q4 2023, by platform
- Premium Statistic Leading building block brands in China 2024, based on online sales share
- Premium Statistic Distribution of building block online content adult users in China 2024, by age
Further Content: You might find this interesting as well
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 99 users
Talk to sales for pricing
- Free + Premium Statistics
- Reports
- Market ÌÇÐÄÆƽâ°æ
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
chyxx.com. (May 22, 2024). Market share of leading toy types in China in 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1403652/china-share-of-toy-market-by-type/
chyxx.com. "Market share of leading toy types in China in 2023." Chart. May 22, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1403652/china-share-of-toy-market-by-type/
chyxx.com. (2024). Market share of leading toy types in China in 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1403652/china-share-of-toy-market-by-type/
chyxx.com. "Market Share of Leading Toy Types in China in 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 May 2024, /statistics/1403652/china-share-of-toy-market-by-type/
chyxx.com, Market share of leading toy types in China in 2023 ÌÇÐÄÆƽâ°æ, /statistics/1403652/china-share-of-toy-market-by-type/ (last visited July 31, 2026)
Market share of leading toy types in China in 2023 [Graph], chyxx.com, May 22, 2024. [Online]. Available: /statistics/1403652/china-share-of-toy-market-by-type/
Advertisement