Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022
Characteristic
Cisgender
Non-cisgender identifying
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During a survey conducted throughout 2021 and the first quarter of 2022, more than ** percent of non-cisgender identifying people interviewed in France reported believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content, while less than ** percent of French cisgender respondents said the same. Meanwhile, in Italy, almost ** percent of cisgender interviewees shared that belief, while less than ** percent of non-cisgender identifying Italians did.
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Nielsen. (June 8, 2023). Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/
Nielsen. "Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022." Chart. June 8, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/
Nielsen. (2023). Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/
Nielsen. "Percentage of Cisgender and Non-cisgender Identifying Consumers Believing That Celebrating Inclusivity and Sharing Positive Stories Would Improve Lgbtq+ Inclusivity in Advertisements and Content in Selected Countries Worldwide as of 1st Quarter 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Jun 2023, /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/
Nielsen, Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022 ÌÇÐÄÆƽâ°æ, /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/ (last visited August 01, 2026)
Percentage of cisgender and non-cisgender identifying consumers believing that celebrating inclusivity and sharing positive stories would improve LGBTQ+ inclusivity in advertisements and content in selected countries worldwide as of 1st quarter 2022 [Graph], Nielsen, June 8, 2023. [Online]. Available: /statistics/1398661/positive-stories-lgbtq-inclusion-ads-worldwide/
