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Frequency of eating breakfast in Japan as of November 2024

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Sources

Release date

March 2025

Region

Japan

Survey time period

October 30 to November 25, 2024

Number of respondents

2,365 respondents

Age group

20 years and older

Special properties

postal and online survey; only one answer allowed

Supplementary notes

Original question: "Do you have breakfast usually?"

Figures may not total 100 due to rounding by the source.

Citation formats

Frequency of eating breakfast in Japan 2024

Published by
T. Ozbun,
Mar 14, 2025

Over ** percent of consumers in Japan usually eat breakfast every day, as revealed in a survey conducted in November 2024. Only *** percent of respondents skipped breakfast, with young adults between 20 and 39 years having a higher tendency to skip meals in the morning.

The government targets in its 'Fourth Basic Plan on Promoting Dietary Education' to reduce the share to as low as ** percent by 2025.

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