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Demographic profile of Taylor Swift fans in the United States as of March 2023, by generation

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Source

Release date

March 2023

Region

United States

Survey time period

March 3 to 5, 2023

Number of respondents

356 respondents

Age group

18 years and older

Special properties

among self-identified avid Taylor Swift fans

Citation formats

Demographic profile of Taylor Swift fans in the U.S. 2023, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 16, 2023

According to a survey from March 2023 among U.S. Taylor Swift fans, also called 'Swifties', the largest share of Swift fans were in the group of . The second largest share was within the group of **, followed by Gen X. In 2023, Swift announced her first tour in years, called 'Era', which already caused chaos when her significant fan base tried to purchase tickets for the long anticipated concerts.

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