Generation Z, or Zoomers, are the first generation to have grown up interacting with a screen. It is perhaps of little surprise that the main source of information about upcoming movies and TV shows for Gen Zers in the United States is advertisements on social media according to 77 percent of respondents to a survey. This is closely followed by ads while watching TV, movies, and videos at 74 percent, while social media posts were mentioned by 72 percent of respondents.
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Morning Consult. (December 12, 2022). Sources of information about upcoming movies and TV shows for Generation Z in the United States in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/
Morning Consult. "Sources of information about upcoming movies and TV shows for Generation Z in the United States in 2022." Chart. December 12, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/
Morning Consult. (2022). Sources of information about upcoming movies and TV shows for Generation Z in the United States in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/
Morning Consult. "Sources of Information about Upcoming Movies and Tv Shows for Generation Z in The United States in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Dec 2022, /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/
Morning Consult, Sources of information about upcoming movies and TV shows for Generation Z in the United States in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/ (last visited July 31, 2026)
Sources of information about upcoming movies and TV shows for Generation Z in the United States in 2022 [Graph], Morning Consult, December 12, 2022. [Online]. Available: /statistics/1353121/gen-z-movies-tv-shows-information-sources-us/
