Audience for the different media types was measured as follows: Daily - readers/day - readers/week - readers/publication period - listeners/day - viewers/day advertising - seen content/week - viewers/week - users/day
Citation formats
Media penetration in Spain 2024, by media type and gender
According to the most recent data on the penetration of different media formats among men and women in Spain, the internet reached **** percent of men and **** percent of women in the country in 2024. The penetration rate of newspapers was higher among men in Spain that year, while magazines reached a higher share of women at that time.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
AIMC (Spain). (May 7, 2025). Share of people using different media in Spain between September and December 2024, by media type and gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/
AIMC (Spain). "Share of people using different media in Spain between September and December 2024, by media type and gender." Chart. May 7, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/
AIMC (Spain). (2025). Share of people using different media in Spain between September and December 2024, by media type and gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/
AIMC (Spain). "Share of People Using Different Media in Spain between September and December 2024, by Media Type and Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 7 May 2025, /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/
AIMC (Spain), Share of people using different media in Spain between September and December 2024, by media type and gender ÌÇÐÄÆÆ½â°æ, /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/ (last visited July 29, 2026)
Share of people using different media in Spain between September and December 2024, by media type and gender [Graph], AIMC (Spain), May 7, 2025. [Online]. Available: /statistics/436527/media-penetration-in-spain-by-media-type-and-gender/