The source does not specify the type of survey. The source formulated the question as follows: "Have you ever purchased a recreational sexual wellness product (i.e. sex toys, BDSM) online before, and if so, would you do it again?"
Citation formats
U.S. consumers' views on online sexual wellness product purchases 2022, by gender
According to the results of a survey carried out in the United States in July 2022, around 50 percent of both female and male respondents stated that they purchased a recreational sexual wellness product online before and that they would do it again.
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Latana. (September 27, 2022). Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. "Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by gender." Chart. September 27, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. (2022). Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana. "Number of Consumers Who Bought Sexual Wellness Products Online and Would Repurchase Them in The United States in 2022, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Sep 2022, /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/
Latana, Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/ (last visited August 03, 2026)
Number of consumers who bought sexual wellness products online and would repurchase them in the United States in 2022, by gender [Graph], Latana, September 27, 2022. [Online]. Available: /statistics/1338415/consumers-view-on-sexual-wellness-product-online-purchases-in-the-us/