The source does not specify the type of survey. The source formulated the question as follows: "Which of the following factors, if any, would be likely to dissuade you from purchasing sexual wellness products (i.e. sex toys, BDSM)?".
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Reasons not to purchase sexual wellness products in the U.S 2022, by generation
According to the results of a recent survey carried out in the United States, the main reason for Gen Z not to purchase sexual wellness products was that they would be embarrassed to own many products of this kind. This was one of the most popular options also among U.S. millennials.
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Latana. (September 27, 2022). Reasons not to purchase sexual wellness products in the United States in 2022, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/
Latana. "Reasons not to purchase sexual wellness products in the United States in 2022, by generation." Chart. September 27, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/
Latana. (2022). Reasons not to purchase sexual wellness products in the United States in 2022, by generation. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/
Latana. "Reasons Not to Purchase Sexual Wellness Products in The United States in 2022, by Generation." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Sep 2022, /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/
Latana, Reasons not to purchase sexual wellness products in the United States in 2022, by generation ÌÇÐÄÆÆ½â°æ, /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/ (last visited August 05, 2026)
Reasons not to purchase sexual wellness products in the United States in 2022, by generation [Graph], Latana, September 27, 2022. [Online]. Available: /statistics/1338493/reasons-not-to-buy-sexual-wellness-products-in-the-us-by-generation/