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Preferred type of investment based on generation in India in the first half of 2024

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Source

Release date

October 2024

Region

India

Survey time period

January to June 2024

Number of respondents

7,615 respondents

Method of interview

Online survey

Supplementary notes

The original question was: "What are your future plans for investments?"

Survey methodology on page 5.

Citation formats

Generational gap in investors' priorities India H1 2024

Published by K. Scholle, Mar 3, 2026

According to a survey conducted in the first half of 2024 in India, * emerged as the key homebuyers as compared to other generations. ** percent of millennial respondents preferred buying a home over other types of investments. Generation Z preferred spending on starting a business.

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* For commercial use only

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