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Share of cross-border B2C e-commerce out of total e-commerce revenue in the Nordic countries from 2019 to 2022

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Source

Release date

June 2023

Region

Denmark, Finland, Norway, Sweden

Survey time period

2019 to 2022

Supplementary notes

The cross-border market share does not include the travel segment.

Citation formats

Cross-border e-commerce share in the Nordics 2019-2022

Published by
Yihan Ma,
Nov 28, 2025
In the Nordic countries, the cross-border business-to-consumer (B2C) e-commerce market is booming. This can especially be seen in Sweden, where the share of foreign B2C e-commerce out of the total e-commerce revenue is the highest, amounting to **** percent of the total market shares.
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