Original question: "Which best describes how you have researched the following categories over the last 3 months?"
"Which best describes how you have purchased the following categories over the last 3 months?"
Citation formats
Usage of shopping channels for books, magazines, and newspapers APAC 2022, by country
According to a survey from March 2022, ** percent of the respondents in Japan used only physical stores to research and purchase books, magazines, and newspapers. In comparison, ** percent of the respondents in South Korea used only online shopping channels to research and purchase books, magazines, and newspapers in 2022.
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McKinsey & Company. (June 9, 2022). Usage of online and offline shopping channels for books, magazines, and newspapers in the Asia-Pacific region in 2022, by selected country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/
McKinsey & Company. "Usage of online and offline shopping channels for books, magazines, and newspapers in the Asia-Pacific region in 2022, by selected country." Chart. June 9, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/
McKinsey & Company. (2022). Usage of online and offline shopping channels for books, magazines, and newspapers in the Asia-Pacific region in 2022, by selected country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/
McKinsey & Company. "Usage of Online and Offline Shopping Channels for Books, Magazines, and Newspapers in The Asia-pacific Region in 2022, by Selected Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Jun 2022, /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/
McKinsey & Company, Usage of online and offline shopping channels for books, magazines, and newspapers in the Asia-Pacific region in 2022, by selected country ÌÇÐÄÆÆ½â°æ, /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/ (last visited August 03, 2026)
Usage of online and offline shopping channels for books, magazines, and newspapers in the Asia-Pacific region in 2022, by selected country [Graph], McKinsey & Company, June 9, 2022. [Online]. Available: /statistics/1323407/apac-books-magazines-and-newspapers-shopping-channel-types-by-country/