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Perceived image of people wearing luxury items in South Korea as of February 2022

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Source

Release date

May 2022

Region

South Korea

Survey time period

February 15 to 18, 2022

Number of respondents

1,000 respondents

Age group

19-59 years

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

Citation formats

Luxury item owners image perception South Korea 2022

Published by
Bruna Rocco,
Jun 9, 2022
According to a survey conducted among South Korean consumers in 2022, almost every second respondent thought that people wearing luxury items conveyed the image of being show-offs. This was also the most commonly received image in a survey in 2016, although this negative impression had decreased by over * percent since then.
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