According to a survey conducted among South Korean consumers in 2022 on luxury items, **** percent of respondents in their twenties stated that they looked up information on the items they considered buying on social media before they made a purchase. More than *** in **** respondents across all age groups answered the same.
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Trendmonitor. (May 25, 2022). Share of consumers checking social media information before purchasing a luxury item South Korea as of February 2022, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/
Trendmonitor. "Share of consumers checking social media information before purchasing a luxury item South Korea as of February 2022, by age group." Chart. May 25, 2022. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/
Trendmonitor. (2022). Share of consumers checking social media information before purchasing a luxury item South Korea as of February 2022, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/
Trendmonitor. "Share of Consumers Checking Social Media Information before Purchasing a Luxury Item South Korea as of February 2022, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 May 2022, /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/
Trendmonitor, Share of consumers checking social media information before purchasing a luxury item South Korea as of February 2022, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/ (last visited August 01, 2026)
Share of consumers checking social media information before purchasing a luxury item South Korea as of February 2022, by age group [Graph], Trendmonitor, May 25, 2022. [Online]. Available: /statistics/1314544/south-korea-checking-luxury-items-pre-purchase-on-social-media-by-age/