Calbee had the highest recognition value as a confectionery manufacturer among consumers in Japan as revealed in a survey conducted in March 2024. While the savory snack manufacturer was in a close race against Ezaki Glico, only around ** percent of respondents recognized the American brand Frito-Lay, which operates as a fully-owned subsidiary of Calbee in Japan.
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MyVoice. (April 9, 2024). Awareness of major confectionery manufacturers in Japan as of March 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1303824/japan-awareness-confection-manufacturer/
MyVoice. "Awareness of major confectionery manufacturers in Japan as of March 2024." Chart. April 9, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1303824/japan-awareness-confection-manufacturer/
MyVoice. (2024). Awareness of major confectionery manufacturers in Japan as of March 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1303824/japan-awareness-confection-manufacturer/
MyVoice. "Awareness of Major Confectionery Manufacturers in Japan as of March 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Apr 2024, /statistics/1303824/japan-awareness-confection-manufacturer/
MyVoice, Awareness of major confectionery manufacturers in Japan as of March 2024 ÌÇÐÄÆƽâ°æ, /statistics/1303824/japan-awareness-confection-manufacturer/ (last visited July 29, 2026)
Awareness of major confectionery manufacturers in Japan as of March 2024 [Graph], MyVoice, April 9, 2024. [Online]. Available: /statistics/1303824/japan-awareness-confection-manufacturer/
